Maleea Barnett Joins NeoEdge Networks to Expand Sales Division
Digital Content Advertising and Delivery Company Continues to Attract Top Executives
Palo Alto Calif. June 6, 2006 - NeoEdge Networks, the leading advertising and delivery service for digital entertainment content, today announced that Maleea Barnett has joined as vice president of sales, focused on the gaming industry. Barnett is a highly-regarded sales executive who brings extensive games and digital entertainment knowledge and relationships to the NeoEdge team. She joins Preetish Nijhawan, a co-founder of Akamai and Vic Mahadevan, CEO of NeoEdge, as the third high profile executive to join the NeoEdge team this year.
"The digital entertainment industry is entering a completely new era, which will see unprecedented access, purchase and use of digital entertainment content of all types," said Barnett. "NeoEdge is unique in its ability to both drive multiple revenue streams for content owners with in-content advertising, and provide best-in-class management, reporting and delivery. No other company has put together the whole package. NeoEdge has a dedicated, talented team and I'm looking forward to working with them."
Barnett is an industry veteran with over 15 years experience in business, sales and marketing for video and online games. Most recently, she was vice president of sales and channel marketing for Atari, Inc. where she was responsible for sales and distribution across North America, overseeing sales through over 100,000 storefronts such as Walmart, Target and Best Buy as well as alternatives channels such as QVC. Before joining Atari in 1997, she was director of sales for MultiCom Publishing, a manufacturer of lifestyle and entertainment software.
"Maleea rounds out the NeoEdge team extremely well. Her experience in delivering leading products to the games market and NeoEdge's advertising, delivery, monitoring and control capabilities is an unbeatable combination," said Vic Mahadevan, CEO of NeoEdge Networks. "Digital game companies are looking to expand their revenue streams and lower delivery costs, and NeoEdge does just that."
About NeoEdge Networks
NeoEdge Networks, the future of digital entertainment delivery, brings digital content providers closer to their customers. Its innovative service enables game, video and movie publishers and aggregators to digitally distribute, manage and monetize their offerings directly to users on-demand. The NeoEdge service accelerates revenue growth and reduces cost by combining a direct-to-consumer channel with a compelling on-line experience. For more information about NeoEdge Networks, please visit www.neoedge.com
Neoedge Networks, NeoEdge, and PrivatePeering are trademarks of NeoEdge Networks Inc. All other products and services mentioned are trademarks of their respective companies.
Digital Content Advertising and Delivery Company Continues to Attract Top Executives
Palo Alto Calif. June 6, 2006 - NeoEdge Networks, the leading advertising and delivery service for digital entertainment content, today announced that Maleea Barnett has joined as vice president of sales, focused on the gaming industry. Barnett is a highly-regarded sales executive who brings extensive games and digital entertainment knowledge and relationships to the NeoEdge team. She joins Preetish Nijhawan, a co-founder of Akamai and Vic Mahadevan, CEO of NeoEdge, as the third high profile executive to join the NeoEdge team this year.
"The digital entertainment industry is entering a completely new era, which will see unprecedented access, purchase and use of digital entertainment content of all types," said Barnett. "NeoEdge is unique in its ability to both drive multiple revenue streams for content owners with in-content advertising, and provide best-in-class management, reporting and delivery. No other company has put together the whole package. NeoEdge has a dedicated, talented team and I'm looking forward to working with them."
Barnett is an industry veteran with over 15 years experience in business, sales and marketing for video and online games. Most recently, she was vice president of sales and channel marketing for Atari, Inc. where she was responsible for sales and distribution across North America, overseeing sales through over 100,000 storefronts such as Walmart, Target and Best Buy as well as alternatives channels such as QVC. Before joining Atari in 1997, she was director of sales for MultiCom Publishing, a manufacturer of lifestyle and entertainment software.
"Maleea rounds out the NeoEdge team extremely well. Her experience in delivering leading products to the games market and NeoEdge's advertising, delivery, monitoring and control capabilities is an unbeatable combination," said Vic Mahadevan, CEO of NeoEdge Networks. "Digital game companies are looking to expand their revenue streams and lower delivery costs, and NeoEdge does just that."
About NeoEdge Networks
NeoEdge Networks, the future of digital entertainment delivery, brings digital content providers closer to their customers. Its innovative service enables game, video and movie publishers and aggregators to digitally distribute, manage and monetize their offerings directly to users on-demand. The NeoEdge service accelerates revenue growth and reduces cost by combining a direct-to-consumer channel with a compelling on-line experience. For more information about NeoEdge Networks, please visit www.neoedge.com
Neoedge Networks, NeoEdge, and PrivatePeering are trademarks of NeoEdge Networks Inc. All other products and services mentioned are trademarks of their respective companies.
